How LinkedIn Drove a Wedge Between Microsoft and Salesforce
Posted in: Miscellaneous at 06/11/2016 23:24
This is a story of love lost after a fight over social media.
Today, Microsoft and Salesforce are archrivals that recently battled each other to buy the social network LinkedIn -- hungry for its troves of highly personalized data about businesspeople. When Microsoft won, Salesforce threw cold water on the acquisition by saying it would violate European antimonopoly laws.
But not long ago, the two software giants were tight. They even talked about merging their businesses -- not once, but twice. The second round of talks hasn't previously been reported.